BNI Business Spotlight ~ Patty Betz

Good morning Wednesday!!  Hello BNI Business Spotlight Day!!  Today’s featured member is Patty Betz with Brand Management & is representing Caliber Cleaning Inc. She is one of our newer (newish – its been a few months now) members and we adore her!!  We had our first one to one a couple of weeks back and I had no idea – Patty is SOOO cool!  Of course, I should have assumed since she is part of the Madison Marketeers! =)  She has so many great stories to share, I can’t wait for the next time we get to hang out!

We met in the front area of Starbucks, (madison park) and when we whipped out the camera you wouldn’t believe how many people came up to us asking if Patty was famous and of course we told the truth… she is!  Here is the shot we snapped that afternoon:


Who are you? Patricia Betz
What do you do & Where? A Marketing Professional & Brand Manager

How can we reach you?:

(for Caliber Cleaning)  425.877.5918

(for Brand Management)   425.225.5884

In Patrica’s Words:

1)    How long have you been in your business? How about BNI? I’ve been a marketing professional, specifically a brand manager, for major companies for over 15 years.  I’ve been working with BNI since the beginning of 2009. One of my current clients, Caliber Cleaning Inc., is a long-time BNI member and I am helping them grow their business in new directions.

2)    What made you choose to join the Madison Marketeers? (over other groups) Madison Marketeers has helped my client reach out to a more targeted group of potential customers.  And the Madison marketeers are a very vibrant and talented group of business people– a pleasure to work with in growing businesses.

3)    Is there anything you specialize in with your business? My passion is brands– helping  companies develop new products and launching them into the marketplace to meet consumer needs.

4)    What sets you apart from your competitors? What sets me apart as a marketing consultant is I listen well to my clients and work hard to meet their business needs.  I am very creative and flexible in my approach–thinking outside the box is one way to express what I do for clients. In addition to small businesses, I’ve gained experience working this way for such industry leaders as Procter & Gamble, Hershey Foods, Shell and Green Mountain Energy.

5)    What are your goals? My goals include continuing to assist Caliber — truly a dream client– in the BNI process.  I would also like to continue to build my consulting practice and help others grow their businesses.

6)    Where can people find you or read about you? People can learn more about ‘Patti Betz’ and my work at:

7)    Any Hobbies?? I love travel and the outdoors and find the Pacific NW ideal for those pursuits.  I’m married to an amateur golfer, my wonderful husband Dave, and have two boys– Bryan (12) and Parker (8). I’m an avid volunteer and currently involved in efforts to improve public education in our state to give all students a world-class education.

8)     What is one interesting fact about you? One interesting fact– I won the 2001 Telly Gold award as Executive Producer for the best :30 television commercial never aired!  Tellys are like the Golden Globes for advertising.

So, now that you know so much more about Patty, her passion of branding and of course her clients Caliber Cleaning Inc., (the BEST house cleaning company in Seattle) you can give her a call, or give her info to friends & family.  I hope you’ve enjoyed this BNI Business Spotlight, here is her info one more time:

(for Caliber Cleaning)  425.877.5918

(for Brand Management)   425.225.5884

If you are interested in visiting our BNI chapter to see if it would be a good fit to help grow your business, please do so!  We meet on Wednesday from 1-2:30 at the Starbucks in Madison Park. You can email our President, Mr. Travis Banducci if you have any questions.

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